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‘Deep Songs’ Don’t Go Far- Kelvynboy

Kelvynboy has emphasized the importance of creating commercial songs that resonate with fans rather than focusing on ‘deep’ songs.

He defined ‘deep’ songs as conscious tracks with profound messages meant to educate listeners. Despite this, he acknowledged that consumers prefer songs they can dance to, so he and other artists will continue to cater to their preferences.

He characterized the phenomenon as an outcome of inattentive hearing, where individuals tend to prefer familiar sounds over music that stimulates deeper contemplation.

“In Ghana, if you do a deep song, it doesn’t get buzz. Ghanaians have these lazy ears. They want to hear what they expect; they don’t want to hear conscious music,” he said on 3Music TV.

He claimed to have the ability to simplify songs to better resonate with Ghanaians, yet he stated that he would not do so as it did not align with his musical intentions.

“I’ve always known that and I don’t do that. That’s why I’ve always stayed different.

“I know the simple things to say and I can say that. I know that it will be very easy for it to be catchy, but is that what God brought me here to do? To impress you?” he asked.

Source – Tru News Report


Gabby Nash, popularly known as Gabs, is an incredibly talented writer and blogger. With an extensive career spanning over 15 years in journalism, Gabs has established a reputation for excellence that is truly remarkable. Throughout the years, he has contributed numerous thought-provoking articles and blog posts to various prominent Ghanaian websites and blogs. In the late 90s, he began his writing journey with Graphic Showbiz, Junior Graphic, and The Mirror, which is a subsidiary of Graphic Communication Group Limited. His articles have consistently showcased a deep level of insight and wisdom.
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